All you need to know about the Apple event.
Apple has just unveiled their new range of products, including re-engineered AirPods, an all-new rugged Apple watch and, of course, the star of the show, the new iPhone line-up. It's safe to say that this year's Apple event certainly made up for Apple's launch event last year. Apple's 2021 event saw a mixed bag of emotions as many were left feeling unsatisfied with the upgrades from the iPhone 12 to the iPhone 13, which, apart from the A15 chip, only consisted of new colours and one extra storage option. And we can't forget the domino-inspired camera design. Consequently, this year's expectations were higher than ever, and Apple did not disappoint.
Apple has landed at dynamic island. (14 Pro)
With a massive camera upgrade, the A16 bionic chip, an entirely new category of safety innovations, and never before seen display technology, Apple have brought us the iPhone 14 Pro. Just as we guessed back in April's "What can we expect from the Apple iPhone 14?" ' blog, the iPhone 14 Pro is the first iPhone to feature the all-new notch-less display.
As we know, Apple's notch has been around on iPhones since 2017, so it's easy to say it's cemented itself into Apple's design philosophy.
The iPhone 14 Pro will feature Apple's first 'Pro Display', which includes an always-on display to create a unique low-powered lock screen that can present critical information at a glance. Apple is powering the iPhone 14 Pro with the new A16 Bionic chip, which, as you can imagine, is more powerful and efficient compared to the A15 Bionic, which is seen on both the iPhone 13 models as well as the base model iPhone 14. This is, in fact, the first time in a decade that we're getting a MP bump on an iPhone's camera, as the iPhone 14 Pro comes equipped with a 48MP main sensor alongside two other 12MP sensors. The camera has come with numerous other welcome upgrades, such as RAW image capture and an all-new action mode for gimble-like stabilisation.
The final key feature to touch on with the iPhone 14 Pro is the dynamic island, and no, this is not Apple's debut into the tourism industry. Apple has delivered its Dynamic Island, which is just their name for the new hole punch hub, which is an interactive place that displays notifications, alerts, and activities. Dynamic Island is exclusive to the iPhone 14 Pro models and paves the way for a new future design philosophy for Apple.
Say hello to the iPhone 14 and 14 Plus
The iPhone 14 and iPhone 14 Plus are the only base models in the iPhone 14 range, which means, yes, this may well be the end of the iPhone mini range. However, after the sales figures of the iPhone mini, this was probably a good decision for Apple to make. The iPhone 14 comes with a 6.1" Super Retina display, whilst its counterpart features a larger 6.7" display. Physically, not too much has changed with the iPhone 14 and iPhone 14 Plus over their predecessors; however, it does welcome the all-new IOS 16 OS. Moreover, the iPhone 14 range features two key features new to Apple: the first being Apple's new Emergency SOS. Apple iPhone 14's will now be able to communicate directly with satellites to give essential information to emergency services in places that are without WIFI or service. The second key new feature of the iPhone 14 range is Car Crash Detection. Apple has managed to engineer the iPhone 14 to be able to detect a car crash and automatically alert emergency services of the event through the integration of high-GeForce accelerometers, gyroscope sensors, and intricate machine learning.
Airpods Pro Re-engineered
The Airpods Pro have been re-engineered for richer audio, better active noise cancellation and a leap in battery life. The key to this is Apple's new H2 chip, which executes all the algorithms needed to produce more intelligent noise cancellation and three-dimensional sound. One of the most common complaints about the Airpods Pro was the fact they would only fit specific ear shapes, and whilst they did come with three different size tips, not everyone had a snug listening experience. The re-engineered Airpods Pro's now have an XS size of silicone ear tips, so everyone can find a fit suit for themselves.
Did someone say Series 8?
The Apple Watch Series 8 is here, and with it, many welcome upgrades. Like the iPhone 14, the Apple Watch Series 8 comes with Car Crash Detection using the same technology as the iPhone 14, as well as temperature sensing and an enhanced workout app. The Apple Watch Series 8 has received a seamless rounded design, which is housed around the retina always-on display. The standard Apple Watch Series 8 is tougher than tough, with both water and dust resistance (IP6X) and crack resistance to ensure your Apple Watch can pull through nearly anything you throw at it – just not bricks. Try not to throw bricks at it if you can. The Apple Watch Series 8 features all the desired health features we expect from older models: oxygen, heart rate, sleep tracking, and the rest. The key component of the Apple Watch Series 8 is its temperature sensing. The Apple Watch Series 8 has an innovative new sensor that tracks your temperature while you sleep, so you can see changes over time. What's more, Cycle Tracking uses this data to provide a retrospective estimate of when you are likely to start your menstrual cycle.
